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Swedish software company Cubeia’s journey towards AI-assisted development has entered its third phase as the company has moved from allowing developers to adopt AI as they see fit, to building a structured AI-driven development process.

It now faces a broader question: how should the organisation work when coding is no longer the main constraint?

“We’re doing this 100%,” COO Stefan Grenstad says of Cubeia’s AI-driven development process.

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As Macquarie analyst Chad Beynon points out, prediction markets generated $4.3 billion in taker volume during the first week of September without any help from the NFL, building on momentum from the 2026 World Cup. However, the NFL’s impact was immediate, with taker volume hitting a daily record during Week 1 of the campaign.

With all that in mind, it’s not surprising that Macquarie expects sports event contracts will drive approximately 80% of taker volume this year, but Beynon sees other categories growing over the long term.

“We expect non-sports categories such as economics, politics, crypto, and entertainment to gain share over time,” says the analyst.

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He said the regulation was well established and not with the intention of raising revenue.

“Tax collection is part of the economic game and all sectors contribute,” Durigan said. “The same happens with betting.”

He argued the sector should be treated with the same rigour currently applied to cigarettes.